In the concept of minimarket, vending machines with ready-made food in most cases rely on mobile commerce technologies. To make a purchase user needs to download the application to his smartphone, make registration and bind bank card. Food is paid by scanning the QR code on the package.
This approach is quite viable, but there are number of limiting factors:
An alternative to mobile applications and in some cases even more preferable option, is to install compact self-service checkouts with a built-in QR code scanner.
We at Smartix company perfectly understand how important for minimarkets to implement a high-quality payment instrument for selling products. Our specialists offer various devices for any format of small-area stores, as well as specialized self-checkout software, which is actively used for automation of minimarkets.
Self-checkout is always ready to work and already waiting for the client, helps to scan the assortment of goods, accepts payment by card or through Fast Payment System (FPS) without additional registrations, bindings and fiscalizes the payment. According to statistics, after installing self-checkouts in minimarkets 77% of the total payments are made through self-service devices and only the remaining 23% through mobile application.
Customers gladly purchase an assortment of ready-made food without additional installations of applications. Sales volume increases. The number of primary customers is growing and even more of them become regular clients.
Self-service checkouts for minimarkets from Smartix take into account all the basic needs of the customer:
At first glance, simple and accessible mobile applications for scanning and paying for products are not always effective in minimarkets. Sometimes even the most active mobile users prefer interaction with self-service devices, which is clearly demonstrated in the behavioral model of buyers in already implemented projects.
Installing and launching cash registers in the shortest possible time will allow to offer customers modern, popular way for buying products, which will significantly increase the level of customer focus and sales volume. Flexible self-checkout software turns the device into a platform for the future implementation of additional functionality in minimarkets following the development of modern trends in the foodtech market.